Author Archives: Mark Fairway

We often focus too much on clubheads, like they’re sports cars. But we overlook the shaft, like it’s invisible. It’s time to change that. Your shaft is like the story of your swing. It shapes how your ball flies. Many Continue reading Shaft Science: Matching Flex, Weight & Profile to Your Unique Swing→

Booking a club fitting can feel like a blind date with your golf swing. You might feel a mix of hope and anxiety. There’s also the fear of being seen as a bad golfer. But, this is a key moment Continue reading Step-by-Step: What to Expect at Your Custom Clubfitting Appointment→